This course is uniquely tailored for those wishing to pursue a career in marketing and management in an extremely competitive and constantly-evolving market place. This is an award-winning, performance-driven course with a national reputation and exceptional student satisfaction results. It is designed to produce highly-employable graduates with a specific understanding of the fashion industry.

Eloise Tucker, BA (Hons) Fashion, UCA Epsom

Natalie McLeish, BA (Hons) Fashion, UCA Epsom

Lia Burke, BA (Hons) Fashion, UCA Epsom

Natalie Carfora, BA (Hons) Fashion, UCA Epsom

Claire Bowyer, BA (Hons) Fashion, UCA Epsom

Emily Atherton, BA (Hons) Fashion, UCA Epsom

Diamando Christofi, BA (Hons) Fashion, UCA Epsom

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On this course you study the macro and micro-marketing environment. You apply research methodologies to translate findings into future probable consumer needs, informed by emerging developments in the fashion industry. You gain an understanding of fashion psychographics and buying motives. The course invests in teaching graphic design skills to communicate ideas in a highly creative and relevant way.

The course involves regular contact with the fashion industry, including live briefs and the opportunity to go on a trip to New York. Practicing professionals help you to choose your eventual career path.

Key study topics include:

• Exploration of the structure and workings of the fashion industry including brand management and marketing with an international perspective.

• Exploration of the global fashion outlook, ethical fashion, new markets, fashion forecasting, trend prediction and visual merchandising

• Work placement opportunity 

• A final project of independent work related to a selected topic of specialisation in accordance with chosen industry sector.

Accommodation at UCA Epsom

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