Our future

UCA will be recognised internationally for nurturing world-class talent and advancing the role of the creative arts in society

To excel as a university for the arts which fosters creativity through local connections and global aspirations by:

Delivering the highest standards of learning and teaching in the creative arts
Engaging in research and enterprise activities at the forefront of our disciplines
Fostering creative talent and potential wherever it is found
Forging relationships for the benefit of the University and its partners
Sustaining a supportive creative community which has a positive impact on society, culture and the economy
Enhancing our international standing and reputation in the creative arts
Championing the academic, economic and social value of the creative arts.

These enablers are supported by the following values:

Respect, recognising and valuing everyone's contribution and maintaining high standards of service in all aspects of our business
Creativity, maintaining a dynamic and creative learning environment, in which creative contribution and innovation thrive
Distinctiveness, using our specialist expertise and unique position to influence and lead
Collaboration, valuing our sense of community, working inclusively to achieve more, learn and grow
Sustainability, investing in a secure and sustainable future to ensure a lasting reputation.

UCA | University for the Creative Arts